If you are looking for a position in the field of sales, read and live by these cover letter samples featuring some of the most basic elements that recruiters look for in a sales cover letter. Customise them accordingly to fit your specific needs and qualifications.
Cover Letter Sample 1 (Entry Level, Print Copy)
This cover letter sample shows the proper format if you submit your cover letter in print form. In this case, the letter should be formatted as a formal business letter which includes a letterhead, date, inside address, salutation and complimentary close.
3 November 2015
Ms Ann Chan
Writing Tip: If you are a fresh graduate, or if you lack experience in the field that you are applying for, it is best to point up the experience and qualities that make you suitable for the job. In this cover letter sample, the candidate showcases his skills by telling his experience and achievements as a student and an athlete. Although he is new to the field of sales, he could impress the hiring manager with his optimistic tone and by indicating that he is a quick learner.
Cover Letter Sample 2 (Experienced, Email Copy)
This cover letter shows the proper format if you submit your cover letter through email. Unlike a formal business letter, a cover email only requires a salutation at the beginning and an email signature at the bottom that includes your name, address and contact information.
Email Subject: Peter Lee, Medical Sales Representative Position
Writing Tip: Beside having the cover letter properly formatted, it is essential for you to clearly communicate your key accomplishments and skills that are relevant to the position you are applying for. The best way to do so is to use bullet points to outline or summarise your skill set, or to convey the value of your accomplishments in numerical form (e.g. percentages).
NOTE: These application letter samples are for reference only. All information provided should be considered as fictional.
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Round out your job application with a professional cover letter. We have plenty of info about cover letters and how to write your own, but if you are specifically looking to work as a sales manager, you’ve come to the right place.
Use this sample as reference for writing your own, or simply replace our information with your own. If, however, you’d rather have it professionally written, let our cover letter builder do the heavy lifting.
Table of Contents
- Sales Manager Cover Letter & Resume (Image)
- Sales Manager Cover Letter (Text Format)
- 5 Tips for Writing Your Sales Manager Cover Letter
1. Sales Manager Cover Letter Sample (Image)
The below images show both the Sales Manager Cover Letter and the Sales Manager Resume. You can download your own for free by clicking the images below.
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Download the Retail Manager Cover Letter Sample in MS Word
Looking for something different? Check out our cover letter collection for more examples.
2. Customer Service Cover Letter (Text Format)
142 Facebook Blvd.
Raleigh, NC, 94301 United States
March 21, 2017
Hiring Manager’s Name
341 Company Address
Raleigh, NC, 94301
Dear [Hiring Manager’s Name],
My name is David Chalice, and I am a sales manager with experience in regional territory management and marketing brand strategy. I was contacted via LinkedIn about your National Sales Manager position and think I would be the best fit for the role.
As a sales manager with 8 years of experience at Stone & Meyer, I consistently exceeded monthly sales goals resulting in annual increases in profits 6 years in a row. I believe my dedication and proven track record demonstrate my ability to substantially increase profits at Wilford & Co. Here are three examples of my contributions that have had a positive and lasting impact on Stone & Meyer:
- Designed an innovative marketing strategy to boost market penetration, increasing our operating profit margin by 30% in 2016.
- Analyzed sales pipelines and trends with senior management in order to forecast quarterly sales goals and quotas with 95% accuracy.
- Devised social media strategies that align with corporate B2C initiatives and objectives.
I’ve noticed Wilson & Co. has made great efforts to meet increasing customer demand for IoT and M2M sectors. This is a commendable strategy, as this branch of the industry is expected to garner profits exceeding $500 million dollars in revenue this year alone.
I am thrilled at the prospect of working with your company and would like to come in for an interview as soon as possible. Please contact me at [Phone] or via email at [Email] so we can arrange a suitable time to meet. Thank you for your time and consideration. I look forward to hearing from you.
3. 5 Tips for Writing a Sales Manager Cover Letter
1. Be specific: A strong cover letter will provide information about your past roles, what you did there, and how qualified you are as a candidate. It should also be assertive: let the employer know you want the position and believe you are the best fit. As a sales manager, you want to be explicit and convincing.
2. Emphasize skills: If you are already in a managerial role or are applying for one, you will want to prove that you can take charge. Provide examples that demonstrate your leadership qualities and effectiveness as a manager.
If you are already in a managerial role or are applying for one, you will want to prove that you can take charge. Provide examples that demonstrate your leadership qualities and effectiveness as a manager.
3. Quantify: The best way to convince an employer of your ability is to give them quantified work experience. This kind of results-oriented language is vivid and helps employer’s gauge what kind of candidate you are.
4. Sell Yourself: The importance of selling yourself cannot be overstated. In a cover letter, it is acceptable to say that you’re the best candidate for the job. You want to come across as confident, knowledgeable, and dependable.
5. Borrow from your resume: It’s ok to restate key examples, words, and phrases from your resume. After all, that’s your best ammunition, so why not use it again? Choose aspects of your resume that pertain to the employer’s needs; this will make you stand out from the competition.